Website Redesign

Website Redesign

Website Redesign

Cathedral of St John the Baptist

Cathedral of St John the Baptist

Cathedral of St John the Baptist

Current Stage: Interactive Prototype

Current Stage: Interactive Prototype

Current Stage: Interactive Prototype

The Summary

The Summary

The Summary

Working closely with the Cathedral of St John the Baptist in Norwich, I tackled the redesigning of their website with a particular focus in my research on navigation. The goal: to increase visitor numbers and donations to the Cathedral.

The Approach

The Approach

The Approach

  1. In-depth existing site analysis and heuristic markup

  2. User testing current site

  3. Card sorting task: considering navigation

  4. Competitor analysis: exploring common themes, particularly focusing on 'Visit Us' and 'Donation' pages

  5. Interviews with Cathedral staff and attendees

  6. Design: site map, sketches and wireframes

Research Highlights

Research Highlights

Research Highlights

Analysis of Existing Site

User Testing - Insight Summary

Goals Based on User Insights

Card Sorting: Key Takeaways & Proposed Navigation

Card Sorting: Key Takeaways & Proposed Navigation

Card Sorting: Key Takeaways & Proposed Navigation

Competitor Analysis

Competitor Analysis

Competitor Analysis

Design Process

Design Process

Design Process

Site Map

Wireframes: Stage 1

Wireframes: Stage 1

Wireframes: Stage 1

Current Prototype

Current Prototype

Current Prototype

Sofia Durnford

Portfolio